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Retailers extend Black Friday hours

Major corporate retailers are announcing Black Friday special deals on holiday shopping will start earlier this year.
Major corporate retailers are announcing Black Friday special deals on holiday shopping will start earlier this year.

The holiday shopping season traditionally kicks off the day after Thanksgiving. Black Friday is when retailers open doors early, enticing customers with great deals. This season, in a battle to beat the competition, some stores are pushing back their hours even earlier.

Walmart will start sales at 10pm on Thanksgiving. Walmart spokesperson Sarah Spencer says, "We know our customers are watching every penny this year. That's why we want to start our Black Friday specials earlier, so they can plan ahead."

While Best Buy is waiting until midnight, spokesperson Brian Gregg says they still expect customers to camp out. "Everybody gets here so early, we might as well open up the store about the time people start getting here."

The move to start Black Friday early comes from disappointing holiday sales last year. Spencer says Walmart customers told them they would rather stay up late than get up early to shop. "We're going to do just that by offering three special events this Black Friday starting at 10pm. Then at midnight and 5am, we will offer more special deals on toys, electronics and home goods."

But shoppers say extended hours won't draw them out to spend any more money. Most customers say they don't like shopping in crowds, and avoid it by making holiday purchases online. The only reason shoppers say they would be willing to get out and shop on Black Friday would be for amazing deals.

Many retailers already have holiday ads out so people can pre-plan their shopping spree.
Most shoppers say they plan to spend their dollars on TV's and iPads this holiday season.
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